Verlinde on Entropy

If this paper had not been written by Verlinde, but rather "Bobby Stardust", of the "Self Invented University for thinking about gravity in my front room, with the telly on and licking a spoon of jam", would anyone be giving the slightest fig about it?

I sounds facetious, I know. Let me rephrase: if a patent clerk had brought this to the community's attention, would anyone give it a second glance?

And try comparing it with Baez's crackpot index. Non-zero score.